Blog Tropical fruit and beverage introduced

As the sun sets on 2025, Rita Food & Drink Co., Ltd. stands at the threshold of a new chapter. The transition into 2026 is more than just a change on the calendar; it is a moment of profound reflection, heartfelt gratitude, and immense excitement for the future.

Christmas is a season that arrives like a gentle light—softening busy days, bringing people closer, and reminding us to pause for what truly matters. At Rita Food & Drink Co., Ltd., we believe Christmas is not only a holiday, but a meaningful opportunity to celebrate connection, gratitude, and hope.

At Foodexpo Vietnam 2025, Rita Food & Drink Co., Ltd proudly introduces its new OEM Hub in Ho Chi Minh City, a dynamic center dedicated to creating world-class beverage solutions for global brands. With state-of-the-art facilities, flexible production capabilities, and creative design expertise, Rita is redefining what it means to be “Made in Vietnam” — innovative, reliable, and ready for the world.

At FHC Shanghai 2025, Rita is set to unveil a new creative concept — “From Brief to Bestseller”, a live private-label studio experience tailored for the China market. This immersive showcase brings visitors behind the scenes of how Rita transforms an idea into a fully realized beverage brand, combining market insights, design innovation, and production expertise.

At CIIE Shanghai 2025, Rita Food & Drink Co., Ltd proudly represents Vietnam’s vibrant beverage industry on the global stage. This year, the company brings not only its signature tropical flavors but also a strategic vision—a complete OEM/ODM playbook designed to empower international partners. With innovation, quality, and creativity at its core, Rita continues to transform Vietnam’s taste into world-class beverage solutions.